Streaming Subs, Headphones Top Holiday Gift Lists: CTA

Streaming service subscriptions and video game technology are among the top gifts people plan to give this holiday season, said CTA Friday. Some 78% of U.S. adult shoppers will buy tech products and services, it said, a 3-percentage point increase from 2021. About 192 million U.S. adults, 75%, plan to buy at least one content-related product during the season. Forty-seven percent plan to give video-streaming services, and more than a third plan gaming-streaming services. Some 61 million shoppers said headphones/earbuds were first on the list of most sought-after holiday gifts, CTA said. About 50 million said they’re giving smartphones, and 54 million said mobile device cases. Video game consoles, seventh on the list of popular tech gifts last year, are fifth this year, with 46 million shoppers planning to give a game player. About 122 million holiday shippers plan to gift a health and wellness tech product in 2022, it said.