FTC Seeks Public Comment on Online Child Safety

Public comments are due Nov. 18 on how “children are affected by digital advertising and marketing messages that may blur the line between ads and entertainment,” the FTC said Tuesday. The comment solicitation is part of an agency effort that includes an Oct. 19 event on online safety for children (see 2205190058). The FTC declined to extend the public comment period for a proposed rule “that would ban junk fees and bait-and-switch advertising tactics that can plague consumers throughout the car-buying experience.” The commission voted 5-0 to keep the Sept. 22 deadline, saying stakeholders argued in favor of both extending and declining the extension. The public will have had 80 days to review the proposed rule at deadline, the agency said.