Mobile Game ‘Harry Potter: Magic Awakened’ Poised for Global Launch

Chinese internet company NetEase debuted Naraka: Bladepoint for Xbox Series X consoles and on the Xbox Pass subscription service June 23, and in its first two weeks on the market, “an impressive 1 million new players jumped into the game,” said Chief Financial Officer Charles Yang on a Q2 earnings call Thursday. The next version of Naraka: Bladepoint will be for the Xbox One, and NetEase is working “simultaneously” to bring the title to mobile platforms, he said. “Development is progressing smoothly and pre-registration has been very encouraging, with more than three million users already registered without much marketing,” said Yang. The NetEase mobile games pipeline is “bursting” with other titles in the making, including Harry Potter: Magic Awakened, which is “under preparation for global launch following its debut in China last September,” he said. “With our latest round of beta testing in July, we received very positive feedback from the player community.”