Sony Immersive Music Studios Applies for Promotional VR Trademark

Sony America’s new subsidiary, Sony Immersive Music Studios, applied in recent weeks to trademark the phrase, “Where Music Meets,” as a promotional trademark for “video recordings featuring virtual reality, augmented reality, and mixed reality content,” Patent and Trademark Office records show. The application lists subsidiary head Brad Spahr as its main contact. Spahr introduced Sony Immersive Music Studios at the all-digital CES 2021.