Comcast Launches AI-Based Video Analytics Service

Comcast Technology Solutions launched Video Artificial Intelligence, a service to help content providers, MVPDs and advertisers analyze live and on-demand video, audio and closed captions to improve advertising efficacy and manage new content. The 24x7 service identifies and tags onscreen elements such as hard cuts, black frames and transitions, or specific sounds, to provide enhanced understanding of video content, it said Thursday. The underlying technology for VideoAI has been applied across millions of video assets to create metadata segmentation for dynamic ad insertion, segmentation detection and automated on-screen highlight reels during live sporting events. Companies can use VideoAI to work with Comcast to develop their own use cases, it said.