Take-Two/Zynga to Exploit ‘Strong Tailwinds’ in Mobile Gaming

Take-Two Interactive would become “one of the largest and most diversified” mobile game publishers in the industry if its $12.7 billion Zynga buy, in a cash and stock transaction, becomes final in its fiscal Q1 ending June 30, said the companies Monday. The combined company will be “well-positioned to capitalize on the interactive entertainment industry’s strong tailwinds, including a leadership position in mobile,” they said. The videogame sector had rapid growth over the past few years and “is now the largest vertical in the entertainment industry,” they said, citing IDG Consulting data. Mobile gaming is the fastest growing segment within the industry, with an estimated $136 billion in gross bookings in 2021, and expected 8% compound annual growth over the next three years, they said.