Filmmaker Mode Logo Wins PTO Notice of Allowance

The UHD Alliance application to trademark the Filmmaker Mode logo as a certification mark for compliant TVs got a notice of allowance from the Patent and Trademark Office after the application cleared its 30-day publication window last month without opposition (see 2108130018), agency records show. UHDA has six months to file a statement of use on the logo’s commercial deployment before PTO will issue a registration certificate. UHDA filed for the trademark in May 2019 and introduced it publicly three months later as the uniformly named, ease-of-access TV picture setting free of the image processing that creators disdain for rendering content in the living room as if it were shot on high-speed video rather than film (see 1908270001). Filmmaker Mode has the announced support of Hisense, Kaleidescape, LG, Panasonic, Samsung, TP Vision and Vizio.