Spotify Deal Lets Memberful Users Share Paid Podcasts

Memberful customers can share paid podcasts directly to the Spotify platform via private RSS feeds, Spotify said Monday. Memberful provides tools and support for monetizing content through customizable software. Artists’ audiences have to be able to access their content “on the platforms and apps they use most frequently," said Tiffany Perko, Memberful marketing head, noting Spotify’s podcast listening hours grew 30% year on year in Q2.