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Filmmaker Mode Trademark Clears PTO's 30-Day Opposition Period

The UHD Alliance’s Filmmaker Mode trademark application cleared its 30-day opposition window Thursday with apparently no protests filed against its registration, Patent and Trademark Office records show. With the opposition period lapsed, the application proceeds to a notice of allowance by late September, but won't earn a registration certificate until after UHDA files a statement of use attesting to Filmmaker Mode's commercial deployment. UHDA filed for the trademark in May 2019 and introduced it publicly three months later as the uniformly named, ease-of-access TV picture setting free of the image processing that creators disdain for rendering content in the living room as if it were shot on high-speed video rather than film (see 1908270001). Filmmaker Mode has the announced support of Hisense, Kaleidescape, LG, Panasonic, Samsung, TP Vision and Vizio.