Gracenote Launches Live Sports Widgets for Smart TVs, Connected Cars

Gracenote introduced live sports widgets to help smart TV and car manufacturers enable dynamic sports experiences, it said Wednesday. A smart TV maker can present previews of upcoming games featuring a viewer’s favorite teams followed by updates during game play, it said. Notifications can be created to direct viewers to a game broadcast or stream on a preferred service, said the Nielsen company. A connected car can display scores optimized for viewing easily on vehicle infotainment screens, it said. At launch, sports widgets will cover major North American sports leagues and international football leagues.