SVOD Could Face Sub Losses After Big 2020 Growth, Analyst Says
Subscription VOD services had big growth last year, but they have far less daily traffic than Netflix, meaning many could lose many of those subscriptions when "normal" life returns and people have less time and money for streaming, nScreenMedia analyst Colin Dixon blogged Sunday. Netflix and Amazon Prime are likely to retain subscribers, but others need to bring more value in 2021, such as through original content, he said.