Samsung Seeks to Trademark ‘Micro Color,' Apparently for MicroLED Displays

Samsung’s South Korean parent company applied last week to register “Samsung Micro Color” as a U.K. and U.S. trademark for TVs, digital signage display panels and computer monitors, Patent and Trademark Office records show. Samsung began preorders for its 110-inch 4K MicroLED display, which will be available for the first time in traditional TV form globally in Q1. Samsung said the self-emissive display renders 100% of the DCI and Adobe RGB color gamut and accurately delivers wide color gamut images taken with high-end digital single-lens reflex cameras, but it didn’t use Samsung Micro Color as a descriptor (see 2012110015).