Samsung Seeks Trademark for Logo Possibly to Adorn QD-OLED TVs in 2021

Samsung Electronics of South Korea applied Dec. 11 to trademark in the U.S. a stylized logo with the messaging “OLED Provided By Samsung” for a wide diversity of possible flat-panel display applications, including for TVs, monitors and smartphones, Patent and Trademark Office records show. The application errantly says the logo’s messaging is for “OLED Powered By Samsung.” Display Supply Chain Consultants CEO Ross Young speculates the logo is for hybrid quantum dot-OLED TV panels that panel maker Samsung Display plans to commercialize in 2021 for sale to global TV brands, including Samsung Electronics, he emailed Wednesday. QD-OLED is expected to have some of the same advantages as LG Display’s white OLED technology, plus increased brightness and wide color gamut, said DSCC last month (see 2011110002). Samsung didn’t respond to questions Thursday.