Pearl Partners and Comcast Team to Test NextGenTV 4K Delivery

Pearl TV and its ATSC 3.0 partners in the Phoenix model market began initial testing over limited cable infrastructure through a cooperative effort with Comcast in Portland, Oregon. This “could give the industry a foundation for a ‘real world’ technical example of how to transmit ATSC 3.0 over hybrid fiber-coaxial infrastructure,” said Pearl Tuesday. Seven stations are on-air with NextGenTV in Portland, “so it makes sense to work with a major operator in the area like Comcast to determine what’s needed to distribute this new capability to cable customers,” said Pearl Managing Director Anne Schelle. The first stages will develop the technical capability to pass along 4K content and later enable HDR10, wide color gamut and advanced immersive audio, said Pearl.