Tegna Pushing Into OTT Streaming on Roku; Fire TV Apps by Year-End
Tegna completed an update of its TV stations’ over-the-top streaming apps on Roku, it said Thursday, and will launch streaming apps for Amazon Fire TV by year-end: The stations’ programming will be available on OTT streaming media players reaching 70% of the U.S. market. Tegna’s free OTT station apps offer ad-supported access to live news, the most recent news broadcasts, breaking news and weather forecasts, plus Verify fact-checking reports and its live entertainment program. A “Watch” feature was launched on stations’ websites and mobile apps to create a unified video consumption experience, it said.