WatchNextGenTV.com Lists 75 ATSC 3.0 Markets ‘Coming in 2021'

The Pearl TV-led consumer-facing website WatchNextGenTV.com went live Friday to promote ATSC 3.0 technology and services to the public (see 2010260022). “The future of television has arrived,” trumpets the site. “Immerse yourself in stunning video with brilliant color, sharper images and deeper contrast that will make you feel like you’re really there.” The site lists 11 TV markets where 3.0 service is “on the air,” with 11 more “coming in 2020.” It lists 75 markets where 3.0 services are “coming in 2021.” A link to the Sony page features eight TV models with 3.0 functionality, including four derivative models sold exclusively through Costco.