Shift in All-Virtual CES 2021 Dates Makes It Monday-Thursday

CTA shifted the all-digital CES 2021 to Jan. 11-14, five days later than its original Jan. 6-9 run as a physical show. The change reformats the event to be Monday-Thursday instead of Wednesday-Saturday. Only media will get access the first day, with conference programming the last three days and an “exhibitor showcase” featured on the middle two. "Many will be returning to their offices for the first time in January" since the pandemic began, emailed spokesperson Caroline Finnell. "The shift gives exhibitors and attendees more cushion time between the holidays and show times."