Staples Positions Itself As ‘Resource’ for Safe Return to Offices

Staples unveiled a “Working Well” campaign, positioning itself as the pandemic’s “move-forward resource for everything from social distancing in the workplace to productive Zoom calls at home.” It’s marketing common items like gloves, masks and hand sanitizer for a safe return to the physical office, plus clear partitions, air filtration products, and signs and social-distancing markers.