CTA Records Highest Laptop Purchase Activity in Survey’s 5-Month History
CTA’s Tech Tracker survey found 17% of U.S. homes canvassed Aug. 7-9 bought laptops that week, “as many families prepare to go back to school remotely,” said the association Thursday. That’s the highest percentage of laptop purchases recorded since CTA launched the biweekly tech-use survey at the beginning of the COVID-19 pandemic in March, it said. “For many, going back to school in person isn’t an option,” said CTA Director-Research Lesley Rohrbaugh. The “collaboration” that technology enables “will be crucial for remote learning and social connection,” she said. High demand for telework and remote-learning connectivity tools sent Q2 laptop and tablet imports soaring by triple digits from Q1 (see 2008090002).