Apple Mum on Reports It Plans Cost-Saving Bundles to Grow Services Business

Apple didn’t respond Thursday to questions about reports it’s planning a series of offerings to beef up its services business that will let customers score lower prices by bundling subscriptions. Bloomberg reported on Thursday that Apple plans to launch bundles “as early as October,” alongside the next iPhone line, to encourage customers to subscribe to more Apple services. The family-oriented offerings, which would reportedly save customers $2-$5 a month, would include different tiers combining Apple Music and Apple TV+ with a step-up version adding gaming. Another tier would add Apple News+. A pricier bundle would tack on additional iCloud storage for files and photos, the report said.