Media Bureau Extends COVID-19 PSA Sponsorship ID Waiver Until Aug. 31

The FCC Media Bureau extended a waiver of sponsorship identification rules for donated COVID-19-related public service announcements through Aug. 31, said a public notice Friday. Since the PSAs are created by the Centers for Disease Control and Prevention and don’t include the names of the entities that donated advertising time to air them, they would otherwise violate sponsorship ID rules. Despite some states lifting stay-at-home orders, “many restrictions, including 'social distancing' measures, remain in effect with uncertain timetables for their removal,” MB said.