PTO Publishes CTA’s NEXTGEN TV Certification-Logo Application for Opposition

CTA’s application to register the NEXTGEN TV logo as a certification mark for ATSC 3.0-compliant consumer TVs was published for opposition Tuesday, confirmed the Patent and Trademark Office. The application, published in the agency's Trademark Official Gazette, advances to a notice of allowance if no one opposes it at the Trademark Trial and Appeal Board by March 26. CTA would then have six months to file a statement of use as one of the final steps in the registration process. CTA unveiled the logo in the fall as the keystone of its consumer-facing branding campaign for when broadcasters in the top 40 U.S. markets begin rolling out 3.0 services later this year (see 1909190066).