Ultra Short-Throw Projectors, Multisensory Cinema Experiences to Hit CES

New advances in cinema and home theater will be shown at CES next week in Las Vegas. Elite Screens will demonstrate the Saker Tab-Tension CLR2, an electric motorized ceiling and ambient light-rejecting projection screen for ultra short-throw projectors designed to mitigate washout effects of interior room lighting. Elite Screens will be in Venetian Suite 30-120. CJ 4DPLEX, exhibiting at the international tech show for the first time, will launch its multisensory theater concept, designed to let the audience connect with movies via motion-based seating and signature effects. The format is in use in 723 theaters across 65 countries, said the company. At CES, the company will unveil a next-generation immersive movie theater experience, it said. The company's ScreenX uses the full auditorium space to provide a panoramic glasses-free movie-viewing experience, it said. 4DX uses all five senses, it said, allowing the audience to connect with movies through motion, water, wind, snow, lightning, scents and other special effects that enhance the on-screen visuals. It also incorporates motion-based seating synchronized with more than 22 different effects, maximizing the feeling of immersion within the movie. It will demonstrate the experience in South Hall 1, Booth #20918. Vava will demo its $2,799 4K ultra short-throw projector that provides a 150-inch image seven inches from the wall, it said. The company will be in Venetian Suite 30-139.