Iger Won't Disclose Disney Plus Preorder Data, Says 'We Certainly Feel Good' About Debut

Disney is adding “distribution partnerships” with Amazon Fire, LG and Samsung for the Disney Plus streaming service launching Tuesday in the U.S., said CEO Bob Iger on fiscal Q4 call Thursday. It already had partnerships with Apple, Google, Microsoft, Roku and Sony. Disney Plus also will launch March 31 in “markets across Western Europe,” said Iger. The company won’t disclose “specifics” on Disney Plus preorders, he said. Consumers are greeting with “great enthusiasm" the $6.99 monthly price but also the $169.99 three-year subscription offer, “which is a big deal for us in terms of lowering churn,” he said. “We're still relatively small in terms of the scope of things,” but “we certainly feel good about the product that's going into the marketplace,” he said. “We'll know a lot more in just a few days.”