Video Doorbells to Drive Smart Home Camera Category to $13 Billion by 2023, Says SA

Consumers worldwide will spend nearly $7.9 billion on smart home cameras this year and $13 billion by 2023, said Strategy Analytics Monday. Dropping prices and stronger demand are fueling growth, with entry-level and midrange cameras from Wyze, Xiaomi, Kasa Smart, Ring, Ezviz, Zmodo and “dozens” of Chinese brands driving unit sales, per SA: Dollar growth for indoor and outdoor cameras will be driven by premium cameras priced over $100 from Alarm.com, ADT, Vivint and Google affiliate Nest, Amazon's Ring, and Arlo. Spending on video doorbells through 2023 will be highest of any camera category, the leader of products bringing consumers into smart home ecosystems, said analyst Jack Narcotta.