ATSC 3.0's 'Super-Advanced Emergency Alerting' Better Than Most, Says O’Rielly

ATSC 3.0 offers “super-advanced emergency alerting” beyond what's available on most platforms, FCC Commissioner Mike O’Rielly told the Pennsylvania chapter of the National Emergency Number Association Thursday. “No one is quite sure how ATSC 3.0 will develop, if at all, or whether it will be a smashing success,” he said: “While a number of the larger broadcast station groups have embraced the technology and see the benefits that it can bring, the technology remains in the testing phase.”