SiriusXM Is Latest Streaming Music Provider to Lure Students With Discount Subs
College students have another cut-rate streaming music option, with SiriusXM the latest service to offer favorable pricing for on-demand music. SiriusXM’s $4 monthly Student Premier package, 69 percent off the regular price, combines commercial-free music with Personalized Stations Powered by Pandora, SiriusXM Video, college conference channels, sports, comedy, news and entertainment channels. Subscribers can listen on a mobile phone or tablet, laptop, streaming media players, Xbox, PlayStation and Amazon Alexa-powered devices, it said. Earlier this month, Amazon announced (see 1908060054) Prime Student members can get its Music Unlimited service for 99 cents a month, in addition to the $6.49 monthly Prime fee. Spotify’s $4.99 monthly Premium Student sub includes Showtime and Hulu; its management attributed lower-than-expected Q2 subscriber adds to a marketing miss, saying the student program had “no awareness.”