Tubi Brings Ad-Supported Video-on-Demand Service to Cox Contour

Advertising-supported VOD service Tubi launched on Cox Contour, it said Friday. The deal with Cox is its second MVPD partnership, following one with Comcast Xfinity X1 announced in November. In January, Tubi announced it received $25 million in funding from Silicon Valley Bank to be used for content acquisition and marketing. In February, it said a deal with NBCUniversal would add nearly 400 TV episodes and movies.