Meredith Launching Businesses in QR codes, Voice AI
Meredith is launching businesses in audio content, QR codes and direct-to consumer products, the company announced at CES Monday. The new unit is called Meredith Innovation Group, and includes Meredith Product Studio, the voice AI-focused-Meredith Voice Network, and Meredith Smart Codes, which uses QR codes on magazine pages to gather “ad performance and attribution data for advertisers,” said the broadcaster/publisher.