YouTube's Scaling Back Original Content Shows Few Business Model Options, nScreenMedia Says
YouTube's ending its "Originals" premium service content, canceling many shows and making the remainder freely available, is "an unsurprising departure from big budget productions and another dead end," nScreenMedia's Lloyd Dixon blogged Thursday. Google's YouTube will rely less on its ad-free premium subscription tier for revenue, meaning ad-supported "is the only business model YouTube has to work with right now," the analyst said. YouTube didn't comment.