High Rate of Smart Home Setup Issues Driving Support Subscriptions, Says Parks

One-fifth of U.S. broadband households has a tech support subscription, Parks Associates blogged Thursday, saying 50 percent of smart-home owners who set up devices on their own reported setup problems. Support services for connected households should expand protection for the entire home network “with knowledge of all connected devices, their capabilities, and how they interact with each other,” said analyst Patrice Samuels. Artificial intelligence and adaptive tech innovations can help companies develop a support service that is cost-effective while delivering positive user experiences, she said.