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Consumers Remain Loyal to Top 3 Streaming Video Services, Says Parks

More than nine in 10 over-the-top video subscribers are members of Amazon Prime Video, Hulu or Netflix, Parks Associates said Monday. Though new online pay-TV and premium channels pushed into the OTT space last year, they haven’t made a dent in the top three’s market position due to “strong viewer loyalty,” said analyst Brett Sappington.