Content Cost Woes Starting to Hit Virtual MVPDs, nScreenMedia Says

The high cost of content that has made traditional pay TV so expensive is now hitting virtual MVPD operators as they are starting to pass along to consumers large increases in programmer fees, nScreenMedia analyst Colin Dixon blogged Sunday. Thus virtual MVPDs are only going to help cut the costs of pay TV in the short term and help smooth the transition to what is likely a more direct-to-consumer TV model in the future, he said.