Apple Maintaining Dominant Share in Wireless Headphones, Says Futuresource

Futuresource expects Apple to continue to hold the “pole position” in the wireless headphone category, said the researcher Wednesday. Wireless had 31 percent of all in-ear product revenue in Q1, said Futuresource. “Apple AirPods maintained their dominance of the true wireless scene, compelling competitors to introduce lower-priced products” below $150 at retail, it said. The overall headphones market totaled 79.1 million units globally in Q1, with retail revenue topping $4 billion, it said. “Brands are “enthusiastically” adding features to their headphone models, and that helped drive in a 17 percent rise in average selling price in Q1 from the same quarter a year earlier, said Futuresource: “Across all categories, the highest price increase is in over-ear products, due to the impact of noise-cancelling and wireless technologies.”