Panasonic Seeks Trademarks on ‘HomeHawk’ Security System, Say PTO Records

Panasonic filed applications Feb. 16 in the U.S. and Japan to register “HomeHawk” as a trademark for the remote home monitoring system the company introduced at CES, Patent and Trademark Office records show. HomeHawk can be configured as a single HD camera to protect one’s front door or combined with up to 16 “peripheral” HD camera units for coverage of “the entire perimeter” of a home and yard, said Panasonic in Las Vegas. “As more incidents of stolen packages are reported with the increase of online shopping,” HomeHawk has a “package monitoring mode” notifying individuals at the front door that the house is being monitored, it said. Panasonic, also on Feb. 16, applied in the U.S. and Japan to trademark a stylized logo for goods and services that include “home security monitoring cameras,” says the application. Though the logo doesn’t specifically carry the name HomeHawk, it appears to depict a hawk’s eye inside the image of a chimney on a roof. Panasonic representatives didn’t comment.