Sony Applies to Trademark ‘3D’ Logo for Smartphones and Tablets, Say PTO Records

Sony Mobile Communications applied Feb. 7 to trademark a “3D” logo for smartphones, tablets, smartwatches and other products, Patent and Trademark Office records show. The application follows a similar filing Sony made to Japanese trademark authorities in September, say the PTO records. The colors blue, green and purple are “claimed as a feature” of the logo, which “consists of the number 3 and letter D with a miscellaneous design,” says the application. The logo image also includes a geometric profile view of a person. Components supplier Himax said Tuesday it’s working through its collaboration with Qualcomm with “multiple” top-tier Android smartphone makers with the goal of launching 3D sensing on their “premium” handset models starting in the first half of 2018 (see 1802140021). Himax representatives didn’t comment Thursday on whether Sony is one of the smartphone OEMs it’s working with on 3D sensing. Sony representatives also didn’t comment.