LG First TV Maker to Complete ‘Initial Field Tests’ of Aspect Watermark, Says Verance

January 4, 2018 |ATSC 3.0

LG is the first TV maker to complete “initial field tests” of the Verance Aspect audio watermark for ATSC 3.0, said Verance in a Wednesday announcement. The tests were conducted using the current 1.0 standard in collaboration with Fox and NBC in the Phoenix market, Verance said. That's where broadcast consortium Pearl TV announced plans mid-November for a 3.0 “model market” involving 10 TV stations to “help foster industry consensus and drive ecosystem development” (see 1711140053).