Sony Upgrades TV Unit-Sales Forecast on 28.1% Q2 Revenue Jump in CE Sector

Q2 sales in Sony’s core home entertainment and sound sector jumped 28.1 percent to $2.7 billion ($1 = 113 yen) on “an improvement in the product mix of televisions reflecting a shift to high value-added models,” the company said in a Tuesday earnings release. The positive trend in TV sales pushed operating profit in the sector 38.9 percent higher to $215.9 million, the company said. Sony sold 3.2 million TVs globally in Q2, a 3 percent increase from Q2 a year earlier, the company said in a “supplemental information” report accompanying the earnings release. Sony said it expects to sell 12.5 million TVs in the fiscal year ending March 31, up 4 percent from the unit sales forecast Sony released in August.