MQA Increasing Ecosystem With Announcements From Deezer, LG, Sony

MQA announced Monday an agreement with Deezer to integrate its Master Quality Authenticated codec into the music streaming company’s platform and hardware ecosystem. The announcement follows several MQA announcements at IFA. MQA will be incorporated in a smartphone, LG’s new V30, for the first time globally, and Sony’s latest Walkman portable music players, the WM-ZX300 and WM-A40, can play back downloaded MQA music, it said. Korean hi-res streaming music service Groovers said it's working on MQA mobile and desktop implementation for a platform due to launch by year end, and business-to-business digital music solutions provider 7digital said it will use MQA in its upcoming hi-res streaming service.