IBM Powering BMW CarData Offering Through Watson-Enabled Cloud Platform
IBM’s Bluemix cloud platform, using Watson IoT cognitive and data analytics, is behind BMW’s CarData services offering set to launch this fall, said the company in a Wednesday announcement. CarData users will be able to opt in to share data from a BMW vehicle with third-party companies, IBM said, and customers will have to actively agree to share their encrypted telematics data when they want to use a specific service from a service provider. IBM also will act as a neutral server for extended vehicle access, allowing data gathering from BMW and other carmakers, helping to realize the vision of a “secure and open vehicle data platform as demanded by many players in the mobility ecosystem,” it said. Watson cognitive and data analytics services will enable third parties, such as automotive repair shops or insurance companies, to develop new customer experiences, it said.