DTS Announces Yamaha as First Virtual:X Sound Bar Brand; AVRs, TVs Coming, Too

DTS will launch Virtual:X-ready products this summer, bringing immersive audio to sound bars. TVs with the technology will be available early in 2018, said DTS parent company Xperi in a Monday news release. AV receivers with DTS Virtual:X are due on the market this fall from several manufacturers, it said. Yamaha, which also markets a sound bar with Dolby Atmos immersive audio technology, will deliver the first DTS Virtual:X-ready product, the YAS-207 sound bar, due in stores in July, with a Virtual:X firmware update to follow in August, said DTS. Virtual:X, which can work with all DTS codecs, supports input sources from stereo to a 7.1.4 layout (11.1 channels), and an upmixer provides an immersive experience for legacy content, said the company. Additional OEMs integrating DTS Virtual:X in sound bars, AV receivers and TVs will be announced in coming months, it said.