Twitter Tools to Give Users More Power Over Data; Privacy Policy Updated

Twitter is providing tools to give users more access to their information and "more granular control" over how their data is used and is also updating its privacy policy, the company blogged Wednesday. "Demographic and interest data, and advertisers that have included you in their tailored audiences" will be available, it said. Plus, personalization and data settings will give users more power over how Twitter uses their data such as opting out including for sharing with third parties. When users log in, their device will be associated with their account for authentication and personalization purposes, said Twitter. Changes to the privacy policy include expanding how it uses and stores data from other websites that integrate Twitter content like embedded tweets, the company said. Twitter also said it updated how non-personal, aggregated and device-level data is shared, including some data linked to users' names but only when they give consent in the policy.