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Media Consolidation Could Trigger Unified Piracy Approach, Irdeto Says

The media industry needs a unified approach to digital media piracy, and ongoing consolidation of pay TV, telco and content owners might finally be the trigger that accomplishes that, said Irdeto Senior Vice President-Global Sales Bengt Jonsson in a blog post Thursday. Irdeto said over-the-top operators aren't feeling quite the same pains from piracy that studios are since OTT revenue comes from subscriptions, but piracy will hurt them in the long run because their original content also is a target. It called MovieLabs' Enhanced Content Protection specification of best practices "a great step in the right direction," and said there needs to be more effort across all platforms.