Social Media, Streaming Drive T-Mobile Traffic at Super Bowl

Social media and video streaming drove T-Mobile wireless data traffic at NRG Stadium in Houston on Super Bowl Sunday, Chief Technology Officer Neville Ray said in a Monday blog post. Social media apps drove one-third of data usage, with users sending 3,000 social posts per minute, the CTO said. And 36 percent of traffic was video streaming from YouTube and Netflix, he said. Data traffic spiked 15 percent immediately after the game-winning touchdown by the New England Patriots, Ray said. Total data traffic at the game beat last year’s total before halftime, he said.