Sennheiser to Kick Off Live Performance Series at New York Pop-Up Store

Sennheiser is kicking off a live performance series Thursday at 7 p.m. with Roc Nation and Tidal artists Mayaeni and Kevin Garrett at its pop-up store in New York’s SoHo neighborhood. The performers will use Sennheiser mics and wireless systems, said the company. The store opened Friday as one of two new Manhattan demo spaces for Sennheiser products. The curated performances in the series will take place over the next four months and are designed to highlight emerging local talents.