SES Using IBC Show to Broadcast 3 Demos of Ultra HD Content With HDR

SES is using the IBC show in Amsterdam to broadcast three demos of Ultra HD with high dynamic range, it said in a Friday announcement. One demo will showcase an Ultra HD test channel with HDR content produced by LG Electronics, SES said. The content will be encoded in the BBC-NHK hybrid-log-gamma (HLG) format and beamed to a 65-inch LG OLED TV, it said. A second demo will showcase two sets of Ultra HD content in HDR -- produced by Samsung and SES and also encoded in HLG -- displayed on a 75-inch Samsung SUHD TV, it said. The third demo will showcase the Technicolor/Philips HDR format technology on a 65-inch LG OLED TV connected to a Technicolor set-top, it said: “Working with major industry players is crucial to continue refining new TV developments and bringing a higher level of viewing experience to consumer homes.” IBC's exhibition floor opened Friday for five days.