Samsung Wants to Register ‘Roomi’ for LCD, OLED, Quantum-Dot TV Panels

Samsung’s Korean parent wants to register the name “Roomi” as a trademark for a range of possible LCD, OLED and quantum-dot panels for TVs and monitors, the company said in an Aug. 16 application (serial number 87140475) at the Patent and Trademark Office. The PTO application is based on a similar claim filed Aug. 11 with EU trademark authorities (application number 015740641), agency records said. Samsung didn’t comment Monday when questioned on the significance of the name Roomi for TV and monitor panels or whether the company plans to introduce the Roomi name at next week’s IFA show in Berlin, where it scheduled a Sept. 1 news conference. Samsung’s application appears to bear no relation to a “Roomi” trademark registered in April 2015 to a New York startup that goes by the same name. That trademark, for a roommate-searching smartphone app, consists of a stylized image of the word Roomi, “with an image of a microscope forming the top of the letter ‘R,’” said its registration certificate (number 4715908). In contrast, Samsung’s application for Roomi is for a trademark that “consists of standard characters, without claim to any particular font, style, size, or color,” the application said. Roomi representatives didn’t comment Monday.