Warner Bros. Entertainment Becomes Newest HEVC Advance Patent Pool Member

Warner Bros. Entertainment joined HEVC Advance as both an H.265 licensor and licensee, the patent pool said in a Monday announcement. Warner becomes the second new member, after MediaTek last fall, to join HEVC Advance since its 2015 inception (see 1509230066). It's the first since founding member Technicolor bolted the group in early February because it disagreed with the HEVC Advance royalty structure and because it decided it wanted to license its H.265 patent portfolio on its own (see 1602040042). Having Warner’s backing will help eliminate H.265 intellectual property “barriers and greatly accelerate UHD adoption,” said HEVC Advance CEO Pete Moller in a statement.