ATSC 3.0 Demo for South Koreans ‘Just a Preview’ of CES, Sinclair Says

Sinclair treated a delegation of 11 South Korean broadcast industry experts in Las Vegas Thursday to the “first end-to-end transmission” of Ultra HD signals with high dynamic range using the proposed ATSC 3.0 transmission standard, the broadcaster said in a Thursday announcement. The broadcast of content encoded with the H.265's codec’s scalability extension adopted a year ago originated from Sinclair’s facility on Black Mountain near Las Vegas using a prototype Teamcast modulator and was received 15 miles away by prototype receiver technology developed by Technicolor and Sinclair’s subsidiary One Media, Sinclair said. South Korea is weighing whether to use ATSC 3.0 to transmit Ultra HD video of the February 2018 Winter Olympics in Pyeongchang, Sinclair said. While U.S. broadcasters will have the option to use ATSC 3.0 to transmit Ultra HD and other services within their existing 6-MHz channels, South Korea has assigned new channels to broadcasters specifically to transmit in Ultra HD, it said. The ATSC 3.0 demonstration for the South Korean delegation was “just a preview” of what Sinclair, Samsung and Pearl TV plan to show at CES (see 1511050048), Sinclair said.