Apple TV Customers Will Be Able To Buy Products Directly From QVC With Remote Tap

QVC launched an app for Apple TV that allows customers to buy products from the device with a remote control click. A "speed buy" button shown on screen during programming will allow registered customers to view product details and buy the showcased item with a click or tap of a finger, without having to enter credit card and shipping information, said QVC. Customers can also browse through the product carousel at the bottom of the screen to view more details or buy items previously featured on air. The app will be available with the release of Apple TV Friday in the U.S. and in the U.K. and Germany in coming weeks, said QVC.